PRIVACY POLICY
At Smart Parent Blueprint (smartparentblueprint.com), we are committed to protecting your privacy and ensuring the highest level of security for your personal data. This Privacy Policy outlines how we collect, process, and protect information you provide, adhering to applicable data protection regulations, including the General Data Protection Regulation (“GDPR”), the California Consumer Privacy Act (“CCPA”), and other relevant privacy laws. We recognize the importance of data privacy and have built our platform around ensuring the confidentiality, integrity, and responsible handling of your personal information.
1. SCOPE OF THIS POLICY AND OUR ROLE AS CONTROLLER
This Privacy Policy applies to all visitors, users, and customers accessing or using services provided through smartparentblueprint.com. For the purposes of data protection laws, Smart Parent Blueprint acts as the “Data Controller” for personal data collected and processed through our website and associated services.
This document explains what personal information we collect, why we collect it, how we use it, with whom we may share it, and the rights you have in relation to your information.
2. CATEGORIES OF DATA PROCESSED
We collect and process the following categories of personal data:
Usage Data
This includes data such as your browser type or version, device type, operating system, IP address, website interactions (e.g. pages visited, session duration), and other diagnostic information collected automatically when you interact with smartparentblueprint.com.
Account Data
Data you provide when registering for an account or making a purchase, including your full name, billing address, shipping address, email address, and phone number.
Profile Data
Data relating to your interests, preferences, purchase history, user-generated content, account activity, and behavioral information when interacting with our services.
Communication Data
This includes the contents of any support requests, contact form submissions, survey responses, and any correspondence you maintain with us through email or on smartparentblueprint.com.
Technical Data
Information pertaining to your device and its configuration, including hardware models, unique device identifiers, system and browser settings, screen resolution, language preferences, and crash logs.
Transaction Data
Details of purchases or transactions made through our site, including payment method, transaction ID, purchased items, delivery information, and order history. We do not store complete credit card numbers; all payments are handled securely by third-party processors.
Preference Data
Your choices with respect to receiving marketing communications, product interest categories, and contact permissions.
3. LEGAL BASES FOR PROCESSING
We collect and process your personal data only when a legitimate legal basis exists, including:
– Contractual Necessity: To fulfill contractual obligations, such as processing a purchase or delivering a service you requested.
– Consent: In scenarios where your explicit permission is required, such as signing up for newsletters or marketing materials.
– Legal Obligation: To comply with statutory or legal duties.
– Legitimate Interest: For purposes such as enhancing website performance, fraud prevention, network and information security, and improving user experience, provided such interests are not overridden by your personal rights.
4. YOUR RIGHTS
If you are located within the European Economic Area (EEA), the United Kingdom, California, or under any other data-protective jurisdictions, you have several rights regarding your personal data:
– Right of Access: You may request access to your personal data that we process.
– Right of Rectification: You are entitled to request corrections to inaccurate or incomplete personal data.
– Right of Erasure: Also known as the “right to be forgotten,” you can request deletion of your personal data, subject to legal retention obligations.
– Right to Restrict Processing: You may request limits on how your data is processed under certain conditions.
– Right to Data Portability: You may request a copy of your personal data in a structured, machine-readable format to transmit to another controller.
– Right to Object: You may object to data processing performed on the basis of legitimate interest or direct marketing.
To exercise these rights, contact us at [email protected]. We will respond in accordance with applicable data protection laws.
5. SECURITY MEASURES
We implement rigorous security protocols to protect your personal data against unauthorized access, disclosure, alteration, or destruction, including:
– Encryption of data at rest and in transit using industry-standard mechanisms.
– Dual authentication and strict access controls for internal systems.
– Regular security auditing and vulnerability testing.
– Role-based staff training in cybersecurity best practices.
– Nightly encrypted backups for data integrity and recovery.
6. INTERNATIONAL DATA TRANSFERS
Your information may be transferred to, and maintained on, servers located outside of your jurisdiction where privacy laws may be different. When we transfer data internationally, including to service providers in the United States or other third countries, we rely on Standard Contractual Clauses and equivalent protective mechanisms in compliance with GDPR and other applicable data protection laws.
7. DATA RETENTION
We retain personal data only as long as it is necessary for the purposes described in this policy or to fulfill legal and operational requirements. General retention timelines include:
– Account and Transaction Data: Retained for 7 years after account closure or final transaction to comply with accounting and legal duties.
– Communication Data: Retained for 3 years for purposes of customer support reference.
– Usage and Preference Data: Retained for up to 2 years for analytics and service enhancement unless you request earlier removal.
– Marketing Data: Retained until consent is withdrawn or after a maximum of 3 years of inactivity.
8. COOKIE POLICY
smartparentblueprint.com uses cookies and similar technologies to enhance user experience. Cookies are small text files stored on your device when visiting the site. We use different types of cookies:
– Essential Cookies: Necessary for the functioning of the website (e.g. login, shopping cart).
– Functional Cookies: Enable the website to remember your preferences, such as language or location.
– Analytics Cookies: Track user interactions for statistical purposes (e.g., Google Analytics).
– Performance Cookies: Enhance website responsiveness and performance monitoring.
9. COOKIE MANAGEMENT AND COMPLIANCE
Upon visiting smartparentblueprint.com, a cookie banner will notify you about our use of cookies. As required under GDPR and the CCPA, you have the right to accept or reject non-essential cookies. You may also configure your browser settings to block or delete cookies at any time. Opt-out instructions are provided within the cookie banner or available by request at [email protected].
10. CHILDREN’S PRIVACY
Smart Parent Blueprint does not knowingly collect or solicit personal data from individuals under the age of 13. If you are under 13, do not use this website or provide any personal information. If we become aware of such data having been collected without verified parental consent, we will take immediate steps to remove the information. If you believe a child has provided us data, please contact [email protected].
11. CHANGES TO THIS POLICY
We may update this Privacy Policy periodically to reflect regulatory changes, technical improvements, or changes in business practices. Any revisions will be posted directly to smartparentblueprint.com, and where required by law, we will notify you through appropriate channels. Continued use of our website and services following an update constitutes acceptance of the revised policy.
12. CONTACT INFORMATION
If you have any questions, concerns, or requests related to this Privacy Policy or your personal data, please reach out to us at:
Smart Parent Blueprint
Email: [email protected]
Website: smartparentblueprint.com
We are proud to operate in full compliance with GDPR, CCPA, and other privacy regulations. Thank you for choosing Smart Parent Blueprint, where your privacy is treated with the utmost importance.